New upgrades for Ford Fiesta ZXi

Ford has launched added few more features to its mid-size sedan Fiesta ZXi variant. “It has always been our Endeavour to provide our customers exceptional value and these enhancements are in line with our overall product strategy to provide best in class offerings,” Ford India Executive Director (Marketing, Sales and Service) Nigel Wark said.

The new Fiesta (both petrol and diesel variants of ZXi) would have additional features including
* Anti-lock Braking System (ABS) with Electronic Brake Force Distribution (EBD),
* Advanced audio system
* Front fog lamps

“All these exciting features are offered at no additional cost,” Ford India said. Currently, Ford Fiesta petrol ZXi retails at Rs 6.34 lakhs and Fiesta Diesel ZXi retails at Rs. 7.32 lakhs (ex-showroom, New Delhi)

It's a strategic step from Ford to counter the new launches in the C - Segment.